We scored ourselves. 0 out of 100.
On 11 July 2026 we ran our own audit on showuplabs.com. Zero. AI named Ahrefs, SEMrush, Moz, HubSpot and Hootsuite in our space instead of us. So we are doing what we tell clients to do, on ourselves, and publishing every score and every change on this page. Automatically, daily, warts and all.
Why we were at zero (the embarrassing part)
The audit was not wrong. Our own firewall was blocking every AI crawler: ClaudeBot, GPTBot, PerplexityBot, even the live fetchers engines use mid-answer. A default security setting we never chose. Our robots.txt told AI to go away. No llms.txt. One page in Google's index, with an old title.
That is the point of this page. If the company that sells AI visibility can be invisible by accident, so can you. The difference is a working loop: measure, fix, re-measure.
Every change we make
- 11 Jul 2026
Baseline measured: 0/100. 0 of 6 AI answers named us. Competitors held 100% share of voice.
- 11 Jul 2026
Unblocked every AI crawler. Firewall rules and the managed robots.txt block removed. ClaudeBot, GPTBot, PerplexityBot and ChatGPT-User now get a 200 instead of a 403. Verified the same hour.
- 11 Jul 2026
Published the machine-readable layer. Clean robots.txt, llms.txt, expanded schema, fixed canonicals.
- 11 Jul 2026
Published quotable guides. What is AEO?, AEO vs SEO and the 12-point checklist. The pages we would want an engine to cite.
- 11 Jul 2026
Submitted everything. Fresh sitemap, IndexNow ping to the Bing/Copilot index that ChatGPT search reads.
- 11 Jul 2026
Automated this page. Our engine now re-audits us daily and writes the score here. No hand on the wheel.
Next up, the slow lever: mentions and citations in the sources engines cite. Score movement from that lands over weeks, not days. It will show here when it does.
What this means for you
Everything above is standard practice at ShowUp Labs: the audit, the fixes, the re-measurement loop. The only difference for your business is that we have done it once already, on ourselves, in public.
Get your own baseline
Free score in about a minute: how often AI names you, who it names instead, and the fixes in priority order. If it says 0, you are exactly where we started.